Fundraising
How Carol Can Help Your Board Raise More Money
These are some of Carol's most commonly requested fundraising topics. She addresses these issues in a variety of formats according to your needs including board and staff retreats, workshops, keynotes, executive coaching and long-term consulting.
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Carol will share her tips and techniques for your board and staff to become fundraising superheroes. |
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| Learn why you need to write your own check before asking anyone else. |
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| Learn how much material to bring when you meet with a prospective donor and what it should look like. |
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| Learn how to master the art of researching a prospect without hacking phones or computers. |
Generic topics
- Roles and responsibilities of staff and board in fundraising
- The importance of solicitors giving their own gift
- The role of staff in fundraising
- The work of the fundraising committee
- The challenges of restricted and unrestricted funds
- The checkers versus chess school of fundraising
Methodologies
- Fee for service
- Direct Mail
- On-line fundraising
- Major donor solicitation
- Grants
- Cause-related marketing
- Planned Giving
- Special events
- Earned income
Techniques to cultivate and ask your donors
- High tech cultivation
- High touch cultivation (nothing illegal or immoral!)
- Direct mail, e-mail and the phone
- Lunch and learns
- Multi-generational giving and getting
- Working in teams
How to “make the ask”
- What you should know about your prospect
- How to find information our about your potential donor
- Who should ask
- How should you ask
- Where should you ask
- How much should you request
- What should you take with you
Friends for life: Stewarding your donors
- Using the net for stewardship-when, who and how
- Moving from the Golden Rule to the Platinum Rule
- The power of the phone
- The role of trustees in thanking donors
- Unique and inexpensive ways of saying thank-you
If any of these topics are of interest to you, call Carol at 314-863-4422 or e-mail her.